If you thought cycling to work was just for sweaty blokes in Lycra, think again. As Laurence from Cycle to Work Day said in Environment Matters, cycling is an easy solution to a bunch of difficult problems. It’s great for you, the environment, and, as it turns out, your business.
Rona Wightman from St.Albans Cycle Campaign has kindly put together all the details to help get you cycling to work…
It is a national event, organised by Cyclescheme and Halfords, promoting (guess what!) cycling to work. Individuals pledge to ride to work.
Cycle to Work Day is also promoting the government’s cycle to work incentive scheme:https://www.gov.uk/expenses-and-benefits-bikes-for-employees
To promote healthier journeys to work and to reduce environmental pollution, the 1999 Finance Act introduced an annual tax exemption, which allows employers to loan cycles and cyclists’ safety equipment to employees as a tax-free benefit. It is a salary sacrifice scheme, so it is a loan, but at the end of the loan period the ownership can be passed to the employee (usually – please read the guidance for full particulars).https://www.gov.uk/government/publications/cycle-to-work-scheme-implementation-guidance
Cycle to Work Day is supported by national cycling and sustainable travel organisations such as British Cycling, Cycling UK, Sustrans and ACT Travelwise.
Why ride for a day when you can ride for a month? Workplaces compete to log the most cycle miles. https://www.lovetoride.net
Quite a few teams in Hertfordshire are taking part.
Why should employers encourage cycling to work?
Because it is good for their business! Cycling reduces absenteeism and boosts productivity: regular cyclists take one less sick day per year. Good facilities for cycling to work can even help your organisation with recruitment – reports from the British Council for Offices and Cycling Works (a group of major employers in favour of cycling provision in London) show how beneficial supporting cycling to work can be.
What can I do to encourage cycling at my workplace?
Set up a Bicycle User Group! These can be as formal or informal as suits, and the BUG acronym lends itself to all sorts of plays on words. Typical aims of a BUG are to get cycle parking facilities and the introduction of the cycle-to-work scheme. BUG activity and resource can include bike breakfasts, monthly news bulletins, a communal toolbox and pump, discounts at local bike shops, a stock of local cycling maps and leaflets. Cyclescheme, promoter of Cycle to Work Day, is a major facilitator of the cycle to work scheme, but there are other providers, your local bike shops can advise.
Cycling UK has more about BUGs: http://www.cyclinguk.org/article/campaigns-guide/bicycle-user-groups-bugs